Aug 05
The Decisions That Come With Ownership
Buying, running, and selling a business call for different financial, tax, and operating decisions.
2 min read
Matt Heintz
I spent two decades helping institutions explain themselves. I've also owned and operated real estate businesses.
I'm completing an M.S. in Accounting at UMKC, with graduation expected in December 2026. My focus is tax work for closely held businesses and real estate.
Organizations I've worked with
Writing
Jun 10
Windmill: Operating a Manufactured-Housing Community
Acquiring and running a 399-site community in Michigan, then moving into self-storage.
3 min read
Jun 10
Before You Rely on the Numbers
Distinguishing what the accounts measure from what the records don't support.
3 min read
Sep 05
California's Video-Franchise Reform
California's AB 2987: the public-affairs work and the limits of the case for video-franchise reform.
2 min read
Jun 10
Small Business Research Institute
Building the Certified Entrepreneurial Advisor program with Carl Heintz.
1 min read
Jun 09
AT&T: The SBC Merger in California
Managing the San Francisco public-affairs war room for the 2005 SBC-AT&T merger.
2 min read
Jun 07
Choosing Evidence for a Communications Argument
Choosing numbers, examples, and personal accounts that actually support the claim.
1 min read
Jun 07
Media Relations in a Healthcare Organization
Clinical accuracy, patient privacy, and hospital operations come before a good story.
2 min read
Jun 07
Five Questions to Ask Before a Media Interview
Clarify the story, deadline, format, and information needed before the interview.
1 min read
Jun 07
Ten Avoidable Media-Interview Mistakes
Preparation, speculation, and mistaken assumptions about how reporters work.
1 min read
Jun 07
Working Toward Accurate Media Coverage
Improve preparation and responsiveness without assuming control over the coverage.
1 min read
Jun 07
A Crisis Communications Checklist
Establish responsibility, verify facts, and give affected people useful information.
2 min read