Aug 05
The Decisions That Come With Ownership
Buying, running, and selling a business call for different financial, tax, and operating decisions.
2 min read
Matt Heintz
My background is in corporate communications, business ownership, and real estate. I’ve managed communications for large organizations and handled the day-to-day responsibilities of running businesses.
I'm completing an M.S. in Accounting at UMKC, with graduation expected in December 2026. My focus is tax work for closely held businesses and real estate.
Work and operating history
Writing
Jun 10
Windmill: Operating a Manufactured-Housing Community
Operating a 399-site community, handling payroll and bookkeeping, and continuing the corporation's financial and entity administration after the sale.
3 min read
Jun 10
Before You Rely on the Numbers
Distinguishing what the accounts measure from what the records don't support.
3 min read
Nov 14
Where the Gain Goes in a 1031 Exchange
How realized gain, recognized gain and replacement-property basis change in a 1031 exchange, with three worked examples.
3 min read
Sep 05
California's Video-Franchise Reform
California's AB 2987: the public-affairs work and the limits of the case for video-franchise reform.
2 min read
Jun 10
Small Business Research Institute
Building the Certified Entrepreneurial Advisor program with Carl Heintz.
1 min read
Jun 09
AT&T: The SBC Merger in California
Managing the San Francisco public-affairs war room for the 2005 SBC-AT&T merger.
2 min read
Jun 07
Choosing Evidence for a Communications Argument
Choosing numbers, examples, and personal accounts that actually support the claim.
1 min read
Jun 07
Media Relations in a Healthcare Organization
Clinical accuracy, patient privacy, and hospital operations come before a good story.
2 min read
Jun 07
Five Questions to Ask Before a Media Interview
Clarify the story, deadline, format, and information needed before the interview.
1 min read
Jun 07
Ten Avoidable Media-Interview Mistakes
Preparation, speculation, and mistaken assumptions about how reporters work.
1 min read
Jun 07
Working Toward Accurate Media Coverage
Improve preparation and responsiveness without assuming control over the coverage.
1 min read